- Advocacy & Policy
- Research Center
In 2012, AIA made significant progress improving membership participation, enhancing membership services, and strengthening the organization.
Under the Membership Value Assessment conducted in 2012, AIA undertook the most comprehensive survey of its members in the organization’s history – the survey evaluated AIA’s work under AIA councils, committees and working groups, its full range of activities and events in support of the membership, and its overall policy advocacy efforts. Based on that analysis, AIA will implement a variety of steps in 2013 to better serve the membership and the mission of AIA.
In 2012, AIA continued its unprecedented membership growth, adding more than 89 Full and Associate members to its membership – the highest in AIA’s 94 year history. A strong recruitment effort will continue in 2013. We also witnessed continued record turnouts for our Board of Governors and Supplier Management Council meetings – we sold out both our Spring and Fall Board of Governors and Membership Meetings, and our Winter and Summer Supplier Management Council Meetings.
In 2013, we will improve AIA’s value to members – especially through its councils, committees and working groups – by increasing productivity, utilizing resources efficiently, and developing staff. AIA will also generate new revenue from AIA’s meetings and events.
In 2011 and 2012, AIA responded to the budget environment in Washington by creating the Second to None campaign to educate the public and elected officials on the importance of the aerospace and defense industry to our economy and national security. AIA will continue to build on those efforts in 2013, as sequestration budget cuts could negatively impact our industry across all sectors. AIA will expand on media outreach efforts and refocus the research program to provide top notch support to thought leadership on policy recommendations for our industry.
We will also ensure that AIA provides maximum value to members by increasing our productivity, using our personnel and other resources more efficiently and continuing to develop our staff and upgrade our infrastructure.
|Target 13: Increase membership base, improve membership retention, and enhance member satisfaction||
|Target 14: Enhance AIA’s advocacy to key audiences||
|Target 15: Improve AIA’s value to members – especially through its councils, committees and working groups – by increasing productivity, utilizing resources efficiently, and developing staff||
|Target 16: Increase AIA’s meeting and event fees by 15 percent and reduce expenses by ten percent||